Afterword Learn · Course 01
From first bracelet to first paid order.
Four beginner routes — beaded, wire, resin, thread — and the three questions that pick the right one for you. Most brands fail here, not at selling.
The finishing checklist buyers actually judge you on, and why you should make five and keep three.
The full costing table, the floor price, and the doubling rule. Read this one twice — mispricing is what quietly kills handmade brands.
A window, a sheet of white paper, and the five shots every product needs. No camera, no lightbox, no ring light.
A four-line listing structure, the words to delete, and the honesty rule that stops returns before they happen.
Why you should not build a website first, and the exact message that gets your first ten sales.
What a good parcel needs, keeping packaging under 10% of your price, and a returns policy you can write before your first complaint.
A week-by-week plan at two hours a week, and the one number to watch.
By email, as a PDF, within minutes of payment. Check the inbox you give us at checkout. If it hasn't arrived within an hour, message us on WhatsApp and we'll send it to you directly.
Written, with a printable workbook. No video. We'd rather say that plainly than have you buy expecting something else.
Not for the course itself. Module 1 helps you choose a route and Module 8 tells you exactly what to buy for your first ten pieces — deliberately a small amount.
Prices, shipping and selling advice are written for India. The making, pricing and photography modules apply anywhere.
It's a digital file, so once it's been sent we can't take it back. If it doesn't arrive, or the file is broken, we'll fix it or refund you in full. See our refund policy.
Afterword, from running this brand. Every number in the pricing module is the arithmetic we use ourselves.